After spending so much time and effort crafting a perfect blog post, you may be ready to call it a day. But if you don’t make an effort to reach new audiences on other platforms, you’ll limit your reach and your ability to gain traffic to your blog. By posting your content to these…Read More
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8 Ways to Increase Your Visibility and Engagement on LinkedIn
As LinkedIn’s popularity grows, so too should your desire to reach as many people as possible through this avenue. LinkedIn is really a different animal from other social media sites because you’re working exclusively with other business professionals. That also makes it a great way to make connections and pinpoint the content to the precise…Read More
9 SEO Strategies to Use on Every Blog Post Before You Publish
So, you’re trying to bring attention to your website, and for good reason. It seems like everyone’s competing for top ranking in Google searches (probably because they ARE), and you’ve got to get in on the game. Want your website to be competitive with others? Incorporate these basic SEO tips into every blog post before…Read More
11 Ways to Use Text Messaging to Make More Sales
We’re living in a text message world, and this gives entrepreneurs a unique and added opportunity to reach people faster and more efficiently. Texts, in comparison to phone calls or emails, are more engaging, getting crazy high open rates and responses. Want to know how to incorporate text messaging into your marketing plan? Read on….Read More
Why You Should Always Add Subtitles to your Videos (and How!)
In our multi-tasking world, few of us sit down at our computers to watch online videos. In fact, 75% of all video plays are on mobile devices rather than desktops or laptops. And since we’re watching these videos while we’re on-the-go, a huge number of them are watched with no sound. At work, on the bus, in…Read More
5 Reasons Why You Should Be Marketing Your Personal Brand In 2020
You undoubtedly know what branding is, and you’ve probably spent considerable time working on brand identity and brand awareness for your business. But have you thought about building your personal brand? That is, have you considered that your reputation, both online and offline, may now be just as important as the reputation of your business?…Read More
The 10 Must-Have Marketing Strategies for Local Businesses As We Head Into 2020
You know the old saying, “the more things change, the more they stay the same”? Well, that’s not always the case when you’re marketing a local business. While it is important to stay true to “old faithful” marketing methods, it seems that more and more creative ways to reach locals seem to be popping up….Read More
Why and How You Should Create Your Own IGTV Series
In 2018, Instagram rolled out a new platform called IGTV, which allows users (and businesses!) to create long-form, vertical video. This creates some new marketing opportunities for you and your business. Today, I’ll tell you why you should create your own IGTV series, give you steps and strategies so that you can get it done….Read More
10 Strategies Guaranteed To Improve Your Marketing ROI In 2020
If you can’t put a check next to all of these things, you have clear marching orders to make sure you can before the new year starts. Otherwise, you’re just throwing money away! #1 Retarget All Visitors It’s time to check in with anyone and everyone who has engaged with your brand. Reconnect with prior…Read More
Now Is The Time To Ensure a Strong Q1 2020 And Here’s How to Do It
Q1 2020 will be here before you know it! While you may be looking forward to a fresh start, that doesn’t mean that your whole company is as enthusiastic. And a dispirited team will practically ensure that you’ll hit the dreaded Q1 sales slump. To make sure that everyone is ‘drinking that 2020 Kool-Aid’, you’ll…Read More